A weekly operations checklist for small service firms
Ten questions every Friday keep projects, invoices and inboxes from drifting.
Guides
Step-by-step guides for small firms and creators: cash flow, pricing, marketing and weekly routines.
The first fifty subscribers: ask people, not algorithms
Your first subscribers are people who already know your work. Email them one by one.
How to read your monthly numbers in 20 minutes
Three numbers are enough for a monthly review: cash in the bank, money owed to you and money you owe.
Start a newsletter with one promise
A newsletter that promises one thing, once a week, is easier to write and easier to keep reading.
Invoice terms that get you paid faster
Clear due dates, a named contact and one reminder rhythm can cut late payments noticeably.
Cash-flow basics for small firms: start with a 13-week view
Profit on paper does not pay salaries. A 13-week cash view shows what comes in and goes out, week by week.
A one-page brand voice guide you will actually use
Pick three voice words, write two do-and-do-not examples each, and share the page with everyone who writes for you.
